FOR HOUSEHOLD PRODUCTS

# AI Customer Interviews For Household Products

Automate consumer interviews with AI and get the feedback you need to refine your product line. More in-depth than market research surveys, yet less time-consuming than home visits - designed to understand how families actually use your products.

### Uncover the household insights market research can't provide

📦  
**Packaging-Powered Feedback**  
Add interview links directly onto product packaging to seamlessly capture immediate reactions from customers at home.

🔍  
**Usage Context Discovery**  
Uncover surprising ways customers actually use your products in their daily lives to inspire innovation.

🛠️  
**Product Improvement Insights**  
Identify exactly what consumers love or dislike about your products through detailed, real-time conversations.

⚠️  
**Instant Issue Resolution**  
Rapidly identify common complaints or defects directly from consumer voices, enabling swift corrective action.

## Stop speaking to customers one at a time. There is a smarter way.

**Interviews with FeedbackStream**  
Create your AI interview agent (8 minutes)  
Invite all your customers  
Let your AI agent do the interviews for you  
Get sent insights straight to your inbox

**Interviews one at a time**  
Endless back and forth to pick a date  
No shows  
Hours of prep followed by hours of interviews  
Speaking to a small subset of users

"Before our last sprint we sent out a FeedbackStream link to a collection of customers and the insights we got completely changed what we built. Highly recommend."

**Tom M**  
*Chop Chop Studio*

### How FeedbackStream works

Get setup in 8 minutes and start collecting interviews straight away

1\. **Create your AI customer interview agents**  
Build unlimited agents for different products, scenarios or customer types. Provide the questions you want answered and set the goal for the interview.

2\. **Send customers to your interview link**  
Send it to customers via email or SMS or add the link directly to your website. Consumers can then start the interview at their own convenience.

3\. **Review the interview**  
Get notified when a consumer responds and then view the summary, insights and full transcript.

### Frequently Asked Questions

- How does FeedbackStream differ from traditional surveys?
- Do I need a credit card to start using FeedbackStream?
- How does FeedbackStream keep customer data secure and private?
- How does FeedbackStream compare to a human interview?
- What if I go over my plan’s credit limit?
- Can I share the interviews and feedback with my team?

## Create Products Families Rely On

Turn family interviews into product-perfecting insights to take your lineup to the next level.